Are you executing (carrying out or putting into effect of a plan) or executing (carrying out of a sentence of death) your brand?!  Marketing experts are able to develop relationships with customers by developing and using effective brand management.  Businesses and organizations create effective brands to foster those important relationships and – hopefully – develop brand loyalty.  Libraries are no different.
 

The Performance Excellence Network is pleased to welcome Karen Lemke, Head of Marketing & Community, Rochester Public Library to our June 6 Rochester PEN breakfast discussion: “Execute Your Brand.”

Learn how Rochester Public Library and others are embracing branding to better connect with the communities they serve.  Karen will provide insight into best practices for utilizing your brand’s visual assets (logo, typeface, and colors) and also give helpful tips for providing consistency across your organization.

The discussion is June 6 at Woodlake Meeting Center, Rochester MN (details provided after registration). Continental breakfast will be served from 7:15 to 7:45 with announcements at 7:45 and the presentation from 8:00 to 9:00 am.

To register and attend in person, contact [email protected].

To register to view livestream and/or video-on-demand ($20 member, $40 non-member; free for Premium/Sponsoring Members), contact [email protected].