By now, we all know that social media is here to stay. Sure, it’s helpful to exchange family pictures and recipes, but it’s growing in importance for business – to understand market needs, to listen to customer feedback, to build customer relationships, to find future workers, to market and educate current and prospective customers. But with so many platforms and so much “noise” in social media, what’s the best way to create content that is effective?
The Performance Excellence Network is pleased to welcome Amy Jauman, Ed.D., Chief Learning Officer with National Institute for Social Media (NISM), to our November 8 St. Paul PEN breakfast discussion: “Creating Social Media Content That Works.”
Amy will share strategies and tips to create social media content that raises your and your organization’s level of sophistication. This discussion will be helpful for big businesses, small nonprofits, and everything in between.
The discussion is at Metro State University in the Student Center (details provided at registration). Continental breakfast will be served from 7:30 to 8:00 with the presentation from 8:00 to 9:00 am. No cost for members; $30 for non-members.
To register, contact Brian Lassiter at [email protected].
Livestreaming (free) and video-on-demand ($20 for members) are now also available (discounted annual subscriptions are available and Premium/Sponsoring Members are free). Please contact [email protected] for more information and for the link to register for livestream or on demand.
Biography
Amy is a speaker, professor, and the Chief Learning Officer for the National Institute for Social Media. She focuses on using social media, experiential learning techniques, and online resources to make information meaningful to adult learners in traditional and remote business and educational environments. In 2017, she authored the NISM textbook Comprehensive Field Guide for Social Media Strategists: Master the Six Content Domains of the SMS Exam. Amy has a Master’s Degree in Experiential Education and a Doctorate in Organization Development. In 2013 she became a certified Social Media Strategist (SMS) and Certified Instructor through the National Institute of Social Media (NISM). In March of 2014, Amy was accepted as one of 58 members representing 12 countries in the inaugural class of the Prezi Educator Society. She is also the marketing director the Minnesota chapter of the National Speakers Association (NSA).
